Fall 22
Proxima HQ
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b47293_prox-main-img.webp)
A Streamlined Property Marketing Experience
A team of forward-thinkers aimed to transform the traditional property campaigning journey by leveraging proprietary software to empower buyers and streamline their interactions through an intuitive, informative and efficient way.
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b47291_prox-image1-fb.jpg)
challenge
Transforming Real Estate Processes
Fragmented Information: Visitors to the site faced challenges in accessing comprehensive information about the software, often requiring them to visit multiple sources.
Clear Product Demonstrations: Prospective buyers expressed strong interest in comprehending how the software functions and how it can enhance their selling processes.
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b47298_prox-img1.webp)
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b47296_prox-img2.webp)
solutions
Combing Brand and Vision
Visualized Demonstrations: With the improvements, visitors gained a better understanding of the software’s capabilities by giving them visual representations for a tangible understanding of the potential end result, eliminating the guesswork.
Impactful Design Language: We wanted to give a better understanding of both the brand and revolutionary software's capabilities by incorporating rich media and visual abstractions.
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b4729b_prox-img3.webp)
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b47297_prox-img6.webp)
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b47299_prox-img7.webp)
![](https://cdn.prod.website-files.com/6587d6968fcf2b6a34b470ae/6587d6968fcf2b6a34b4729a_prox-img8.webp)